Last updated: June 2025​

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At Mali Brow Art, we are committed to protecting your personal information and your right to privacy. This policy explains how we collect, use, and safeguard your data when you visit our website, contact us, or book a service.

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1. Who We Are

Mali Brow Art is a beauty business offering brow and lash treatments including microblading, tinting, threading, waxing, LVL lash lifts, eyelash extensions, and HD Brow Sculpt. We are based in London and operate both online and in person.

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2. What Information We Collect

We may collect the following information:

• Personal details: Name, phone number, email address, and date of birth (for treatment and appointment purposes)

• Health information: Relevant medical or allergy details (required for safe treatment delivery)

• Booking details: Appointment history, preferences, and service notes

• Payment details: (if applicable via online systems – we use secure third-party payment processors)

• Marketing preferences: If you opt in to receive promotions or newsletters

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3. How We Use Your Information

We use your information to:

• Book and manage appointments

• Carry out treatments safely and professionally

• Send appointment confirmations, reminders, and follow-ups

• Respond to enquiries or customer service requests

• Comply with health and safety or legal requirements

• Send marketing emails if you’ve opted in (you can unsubscribe at any time)

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4. How We Store Your Data

Your information is securely stored either digitally through encrypted booking systems or, where required, in a secure physical format. We only retain your personal data for as long as necessary for treatment records, legal obligations, or with your consent.

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5. Sharing Your Information

We do not sell, rent, or share your personal data with third parties for marketing purposes. We may share your information with trusted service providers (e.g. booking systems or payment processors) only when necessary and under strict confidentiality agreements.

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6. Your Data Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you

• Request correction of inaccurate or incomplete data

• Request deletion of your data (in certain circumstances)

• Withdraw consent for marketing at any time

• Lodge a complaint with the ICO if you believe your data has been misused

To exercise any of these rights, please contact us at: mali.ukbeauty@gmail.com

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7. Cookies & Website Use

Our website may use cookies to improve your browsing experience. You can set your browser to refuse cookies or alert you when cookies are being sent. Basic browsing will still be possible.

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8. Contact Us

If you have any questions or concerns about this privacy policy, or how your data is handled, please get in touch:

Mali Brow Art
Email: mali.ukbeauty@gmail.com

Phone: +447864292375